To design Grand Rapids Student Advancement Foundation’s annual Gala, MindShare. The connection of the event with the foundation’s name is absent, not all attendees have knowledge that GRSAF puts the event on. The connection between the two needs to be prevalent. It is also the Gala’s 15 year anniversary which should also be celebrated within the event.
To design an event with strong ties between the foundation, the event, and Grand Rapids Public Schools. The solution is to make the foundation’s name pronounced in ties with the event as well as utilizing the identity colors of Grand Rapids Public Schools. The use of an iconic “15” will also be used to celebrate and make known the anniversary of the gala.
Grand Rapids Student Advancement Foundation
Design Project Center